In recent years, Soulja Boy's presence on social media has been primarily associated with viral spats with other rappers and his famous "I'm the first rapper to_____" slogan. However, what often gets lost in the online shenanigans is Soulja Boy's impressive business acumen. Thirteen years after being listed as one of hip-hop's top-earning recording artists by Forbes, he owns a record label and a clothing line. The 32-year-old has also supplied the public with evidence supporting his claim about being the first rapper to upload a music video on YouTube. In many ways, his career is a quintessential blueprint for independent rappers to become wealthy and remain relevant.
In a recent interview with Hip Hop DX, the Atlanta-based rapper shared how he earned $100,000 with his 2008 hit "Kiss Me thru the Phone," from the feature he chose to the clever marketing.
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Source: Hip Hop DX