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Part 7: Wes Watson on Getting DP'd By His Own People in Prison, Having Social Media Behind Bars
Part 1: Wes Watson on Selling Marijuana as a Teen: I Drove an Escalade to School w/ My Strap on Me

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Wes Watson, formerly incarcerated for 10 years, made an incredible transformation after his release in 2018 at age 35. Living with his grandmother and starting from zero, Watson focused on discipline and self-improvement, documenting his journey on Instagram. About a year later, he launched a YouTube channel that exploded in popularity, gaining 100,000 subscribers in less than a month. Through his fitness app and coaching programs, which blend training, nutrition, and mindset, Watson rapidly built a thriving business. Within 18 months, he became a millionaire, earning up to $150,000 a month. He credits his success to the disciplined routine he developed and the high-value programs he offers, ranging from $299 monthly to elite tiers.