Keyshia Ka’Oir is standing by her husband, Gucci Mane, as critics continue to question his influence and responsibility when it comes to the troubled history of artists signed to his 1017 label.
In a candid moment during her appearance on Reality with the King, hosted by Carlos King, Keyshia responded to a pointed question around the 54:47 mark about whether Gucci gets the respect he deserves as one of the founding fathers of trap music. With over two decades in the game, Gucci Mane has not only carved out his place in hip-hop history but has also taken on the role of talent scout and mentor, helping to launch the careers of many young rappers.
However, as Keyshia noted, his efforts have come with heavy scrutiny.
“A lot of our artists went to jail. Some have passed. They blame him for it,” she explained. “How are these people on drugs? [Gucci] purposely signs troubled kids to give them a way out. They overdose, they commit crimes, and they go to prison. Now Gucci gets the blame.”
Keyshia pushed back on the idea that her husband is somehow at fault for the personal decisions and struggles of the artists he signs, many of whom come from deeply challenging environments. She acknowledged the tragic outcomes but emphasized that Gucci’s intentions are rooted in providing opportunity to those who may not have had any.
“Do I keep signing these people for you guys to talk s*** about my record label, when I’m trying to sign the kids in the hood that’s less fortunate?” she asked, highlighting the double standard her husband faces. “It kind of backfired on him.”
Despite the criticism, Keyshia made it clear that Gucci Mane is a gifted A&R with a keen eye for talent. Yet, she also pointed out the emotional toll of being blamed for things beyond his control—like when artists pass away or end up incarcerated.
“This one died, he didn’t pay for the funeral—of course we did! But we didn’t post that we did,” she revealed. “It’s just unfortunate. And I wish they wouldn’t go out and do drugs, but Gucci is not their dad.”
She shared that Gucci often speaks to his artists about staying focused and avoiding destructive habits, but many dismiss his advice because of his own well-documented past.
“They be looking at him like, ‘F*** you, you used to do the same s***,’” she said.
Ultimately, Keyshia emphasized the importance of personal accountability and boundaries.
“You’re not their parents. It’s only so much you can do.”
As the conversation wrapped, Keyshia’s message was clear: Gucci Mane’s legacy deserves more respect.
Source: YouTube
