Update 12/31/2019 2:44pm:
Previously, it was reported that Entertainment One—the company that owns Death Row Records, was acquired by Hasbro. Now, via a press release, it appears the deal has been made official.
Hasbro chairman Brian Goldner said, “We are excited about what we can do together and see tremendous opportunity for shareholder value creation through this acquisition. Our businesses are highly complementary with substantial synergies and a great cultural fit. The addition of eOne accelerates our blueprint strategy by expanding our brand portfolio with eOne’s beloved global preschool brands, adding proven TV and film expertise, and creating additional opportunities for long-term profitable growth. We are pleased to welcome the incredibly talented eOne team to our Company.”
Suge Knight previously revealed that Ray J would be handling the music business dealings at Death Row Records moving forward.
Original 08/24/2019 12:41pm:
Death Row Records now has a new owner, and according to reports, it seems to be the toy company Hasbro.
Hasbro is known for popular toys like My Little Pony, Power Rangers, Transformers, G.I. Joe, Monopoly, Mr. Potato Head, and more. The company recently purchased Entertainment One, which also includes their music division. The eOne music division reportedly purchased Death Row Records for about $280 million in 2013, after the label had declared bankruptcy in 2006.
The CEO of Hasbro—Brian Goldner issued a statement on purchasing eOne, saying “The acquisition of eOne adds beloved story-led global family brands that deliver strong operating returns to Hasbro’s portfolio and provides a pipeline of new brand creation driven by family-oriented storytelling.”