Kobe Bryant’s new signature sneaker, the Nike Kobe A.D. NXT 360 is set to be available on Mamba Day.
The shoe features a multi-colored sole and will drop on April 13th to commemorate the career of the NBA legend. The NXT 360 label is based on another part of the shoe’s design where the Flyknit-constructed upper wraps around the top of the sneaker at 360 degrees.
Kobe discussed the idea behind his sneaker designs in an interview with Nike back in February of this year. “I wanted to build a business that wasn’t just based on things I have done in the past. It is important that the brand stands for performance and that everything we do is innovate, even if we are releasing shoes from the past they still must be built on performance,” he said.
The new NXT 360 shoe will retail for $200 and is being released alongside the Kobe 1 Protro. Nike Basketball footwear product director Tony Grosso discussed the Protro’s design with Nike in that same interview from earlier this year. “We really wanted to make sure that the shoe looked exactly like the [Zoom Kobe] 1, but was built through the lens of performance athletes, specifically professional athletes on the NBA court,” said Grosso.
Source: solecollector.com
