Back in 2013, Nipsey Hussle made headlines after selling his "Crenshaw" mixtape for $100 a pop, and the West Coast emcee followed up by offering his new album, "Mailbox Money" for $1,000.
While the album is available for free online, Nipsey has sold an impressive 60 units of the steeply priced project. The L.A. native told The Guardian that he's even surprised by the sales, and adds that he has a connection with the sixty people who purchased "Mailbox Money."
"It surprises me," Nipsey told The Guardian. "As much as I believe in it. Every time I get a transaction, I get a text on my phone, and I've been hitting them back. The feedback and the connection I have with these people help me understand the psychology of the person paying $1,000 for some songs that, realistically, you could download for free."
He continued, "The highest human act is to inspire. Money is a tool – it's the means, not the end. [Inspiration is] the metric that dictates whether or not a project is a success. It's more realistic than trying to aim for radio play, or trying to satisfy an A&R, or the other gatekeepers on these platforms. I don't even know how to create with those things in mind. But if you tell me the goal is to inspire? That makes my job a lot easier."
Source: The Guardian