Years ago, durags were frowned upon and often associated with people who come from less fortunate neighborhoods; however, in 2014 they've become an accessory for high-end fashion shows. Various models were photographed backstage at the recent Derek Lam Spring 2015 fashion show wearing durags in order to keep "hair flat and damp until right before the show," according to hairstylist Orlando Pita. These pictures were eventually taken out of context by Livid Magazine, which tweeted out a picture of a model wearing a blue durag along with the caption, "What are your thoughts on this Chanel Urban Tie Cap?"
Many Twitter users saw the post and instantly pounced on the reports of classic durags being turned into "Chanel Urban Tie Caps." People were generally in disbelief, and astounded that the decades old piece of clothing would actually get picked up and turned into a piece of "high fashion" after so many years of having a negative stigma attached to the appearance it presents its wearer with.
As it turns out, Livid Magazine's post was false, and took the backstage photos completely out of context by trying to pin the "Urban Tie Cap" look to Chanel. The models were simply using the durags in order to keep their hair pressed down before walking out onto the runway. Livid has since deleted its post labeling the durags as a piece of clothing owned by Chanel.
People have since created the "Durag History" trend mocking the alleged new high-end head wear. Check out the many Twitter reactions to the false "Chanel Urban Tie Caps" above. How do you feel about regular urban durags being turned into a piece of high fashion?
For the record, fashion designer Rick Owens actually released his own line of durags in the past, which cost upwards of $200 each.